Picooc was founded in 2013 in China, and the first in the country began selling its own smart scales. In the line there are models that connect via Wi-Fi or Bluetooth. Researchers from the University of Chicago, as well as Chinese experts in nutrition, are involved in developing software and body composition analysis algorithms. The result of their work is a multiplatform system that analyzes 12 indicators of the body, taking into account gender, age, specificity of metabolism and race. In the convenient Russified Picooc application, the results of measurements of all parameters are saved, statistics are kept and personal advice is given on how to lose weight correctly without harm to health.