We connect with girls and women alike who want to feel good in what they are wearing. We are the online fashion experts, here to dress you from the 9-5 to the weekend, and everything in between. We connect through a mutual love of fashion; a place where women of all ages (that’s you), can be inspired to look good - every day. At LOTD, you'll find your Look of The Day, be inspired with all the latest women's clothes, footwear and must have styles and trends. With hundreds of new clothes every week, you'll find your next favourite dress, coat or top. We aim to be inspirational, confident, creative and fun in everything we do and you can inspire us and others by sharing your ultimate #MyLOTD on social! We will make you the best dressed for less - prices from only £3 in sizes 6 - 16 plus Fast UK Delivery & FREE Returns. Shop now for dresses, tops, trousers, coats & jackets, shoes and accessories.