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Since it's founding in 2007, The Ready Project has been a innovator in the preparedness industry. Because of an exclusive licensing agreement, The Ready Project is able to offer emergency food and water products that are branded with The American Red Cross, the most trusted brand in emergency preparedness and disaster relief. No other company provides this opportunity for it's affiliates. In addition to The American Red Cross product line, The Ready Project offers dozens high quality emergency preparedness products with a proven track record of quality reviews and sales.