Librio started in bed as a dream of our CEO, Ed, to make picture books based on how your child looks; beautiful, high tech, much read. Person’lised books? They are ten a penny. But really good ones? Not very many. So he strove to create unique books that were great; not just great, but better than any. 10 years in startups taught him so much ‘bout building products, markets and such. To deliver his dream he needed a team and an office the size of a hutch And so, he haggled and dealed to persuade the best in their field to join him and build a product that thrilled.