Upstox was founded with the vision of making financial investing easy, equitable, and affordable to all Indian investors. It offers online investments in stocks, derivatives, commodities, currencies, mutual funds and ETFs for both professional traders and investors. It has also ensured full transparency in pricing by offering zero brokerage on equity delivery trades and up to Rs. 20 per order for intraday, F&O, commodities, and currencies. The uniquely global-Indian model of Upstox is strongly reflective of the Indian-American antecedents of its co-founders, who bring their knowledge and experience of working in both the Indian and US financial markets. Upstox ensures that its clients reap the benefits of a high-tech online trading platform and the best-in-class services every step of the way—from the time they open an account to executing trades and beyond.